A smart contract can coordinate the ownership of something from one person to another. Smart contracts replace legal contracts because they move digital assets from one place to another, where a legal contract can only command someone to move an asset.
Liquidity is a major step for social tokens in becoming that valuable underlying structure of a community. It creates an on and off ramp for community members and enhances the underlying functionality of the token.
Social tokens are a powerful way for communities to take back control of the value they create from the platforms they have typically been forced to use.
The name of the game isn’t about which platform to use anymore, it’s about becoming the platform.
Thinking through $OBEY as a currency, Shepard and the ObeyGiant team are now able to experiment with community as a digital asset and reach even more people across entirely new platforms and infrastructure.
All creators are driven by their fan communities. But how has technology evolved to support this creator-community relationship? In this piece, we explore the evolution of the creator-community membership from Web2 to Web3, specifically diving into NFT memberships and fungible on-chain memberships with ERC20 tokens.
By launching a Roll Membership, you can develop deeper relationships with your community (especially your super fans). We’re excited to help you set up your Roll Membership campaign launch!
Over the past year we’ve seen music NFTs rise up to the main stage. Musicians from all genres have been able to create their own work and add a unique spin to the NFT sphere.
